New ad with David Beckham for Motorola

I just saw the new ad for the Motorol Aura phone with David Beckham, which will be launched internationally by the end of April, according to the Guardian Online.

The ad was created by Ogilvy London and shot by Anthony Mandler. According to Motorola this ad was inspired by “renaissance art, fusing bold classical sculpture with precise anatomical sketches, and modern themes such as mechanisation and robotics.
The design of the Aura phone was inspired by luxury Swiss watch design.

…and the behind the scenes video

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